Group homes · guide
Naming your group home.
A good name is easy to say on the phone, easy to spell, and free to use in your state.
Rules of thumb, a few patterns to start from, how to check a name before you print anything, and how to get a logo for it, free.
Rules
- Easy to say, easy to spell. Your name gets said over the phone and written down by someone in a hurry. If you have to spell it out every time, try another.
- Sounds like a home. Words like House, Home, Place or Residence tell a family what you are before they read anything else.
- No care words you aren’t licensed for. Leave words like “assisted living” or “nursing” out of the name unless that’s what you are. People read a name as a promise.
- Room to grow. If you might open a second home, a name tied to one street gets awkward. A name that can cover two houses saves you a rename.
- Not too close to a neighbor’s. Two homes in one town with nearly the same name confuse the people who refer to both.
- Short enough for a web address. Your web address will usually be your name with .com on the end. Long names make long addresses, and long addresses get mistyped.
Ideas
Stuck? Start from a pattern. These are patterns, not names to copy: check any name before you use it.
- A place and a home word: Maple Hill House, Cedar Creek Home.
- A quality and a home word: Steady House, Kindly Place.
- Your family name: The Rivers Home.
- Your town, plainly: your town’s name and “Community Home”.
Check it
- Your state’s business records. Search the name before you register anything. If another business already has it, or something very close, pick again.
- The .com. Type the name with .com into your browser. If a site loads, someone has it. Try the plain spelling first, without dashes; if it’s taken, add your town or “home”.
- A web search. Search the name with your state. Look for care homes and agencies with the same name or one very like it.
- Trademarks. For a name you mean to grow with, search the federal trademark records at the US Patent and Trademark Office.
Business searches by state
- Georgia Secretary of State, Corporations Division (search “Georgia business search”)
- Virginia State Corporation Commission
- North Carolina Secretary of State, Business Registration
- Florida Department of State, Division of Corporations
- California Secretary of State, bizfile Online
- Texas Secretary of State, SOSDirect
A checklist, not legal advice. If a name matters a lot to you, ask a lawyer before you build on it.
The logo
A good logo for a home is simple: your name, set clearly, maybe with one small mark, in one or two colors. It has to read small on a phone, on a flyer, and in black and white on a form.
No logo? No problem. We’ll make you one, free, with your website. Tell us the name and we send the logo with your site.
What you get
Your name on a real website, with the logo and the rest, for one price.
Everything in the $300
- Your own website with your services, your house, requirements, questions and answers, and contact info.
- Contact and tour forms so families can reach you any time, day or night.
- Better photos of your house, made from the ones you send us.
- Your admin page to see messages, reply, post updates and send newsletters.
- Business email set up so your emails don’t go to spam.
- Email newsletters a sign-up box on your site, and you send updates to families from your admin page.
- A flyer to match your site with a QR code, ready to print.
- A logo if you need one (free) at no extra charge.
- Set up on Google so families can find you.
- Web address with the first year included yours to keep.
- About 3 business days from your details to your live site, usually. That’s typical, not a promise.
$300 one-time. Optional monthly plans: Fast Lane $20, Full Care $50 or Unlimited $100 a month. Skip them and the site is still yours.
Questions
- Do I need a logo before I start?
No. Your home’s name and a way to reach you is enough to start.
If you don’t have a logo, we make you one, free.
- Should my web address match my name exactly?
As close as you can. If the exact .com is taken, add your town or a word like “home”, and keep it easy to say out loud.
- Can I change the name later?
You can, but it means a new sign, flyer, email and web address, and telling everyone who refers to you. Checking now is easier.
More
- Group home websites: what you get for the price
- What a group home website really costs
- How to get residents and referrals
- Case study: a Virginia group home, before and after
- Georgia: kinds of home and what to put on your site
- Virginia: kinds of home and what to put on your site
- North Carolina: kinds of home and what to put on your site
- Florida: kinds of home and what to put on your site
- California: kinds of home and what to put on your site
- Texas: kinds of home and what to put on your site
Start
$300, flat. Send your name and a way to reach you, and your site is usually live in about 3 business days, with a free logo if you need one.
Secure checkout by Stripe. Terms & refunds.
Questions first? Message us or email hello@luziq.ai.